• Good design begins with honesty, asks tough questions, comes from collaboration and from trusting your intuition. — Freeman Thomas
  • I believe that quality level is determined primarily by the actual design of the product itself, not by quality control in the production process. — Hideo Sugiura
  • The details are not the details. They make the design. — Charles Eames
  • Design is not just what it looks like and feels like. Design is how it works. — Steve Jobs
  • Once the product's task is known, design the interface first; then implement to the interface design. — Jef Raskin


IEDF Verticals

The forum's activities span a broad range of verticals:

Electrical & Electronics
Green Energy
Industrial Equipment
IT & Computing
Process Industries
White Goods

IEDF Introduction

Design is the seed corn for industrial development. Ideas may remain as ideas if not for design that realizes their true potential. Design brings ideas to fruition and puts products into the hands of consumers.

Indian Engineering Design Forum (IEDF) has been established to encourage innovation in engineeering design for the Indian context. It is a platform that facilitates young and experienced engineers to connect, collaborate and innovate. Being committed to education, the forum gives due importance to career growth and self-development. Polytechnic students, engineering undergraduates and working professionals will benefit directly from the forum's activities. The forum's advisory board of experienced and eminent engineers will offer technical and career guidance.

This website showcases design trends, news and events from around the world. It includes directories of engineering colleges, societies and regulatory bodies. The forum's blog will be supplemented by an e-newsletter to be distributed periodically.

Memberships is free for all. So, what are you waiting for? Register and get connected now.

ASME IAM3D Challenge 2014

Posted in Design Competitions/Festivals

The inaugural ASME Innovative Additive Manufacturing 3D (IAM3D) Challenge is designed to give mechanical and multi-disciplinary undergraduate students around the world an opportunity to re-engineer existing products or create new designs that minimize energy consumption and/or improve energy efficiency. Students will showcase their creativity by demonstrating the value added through their ingenuity, application of sound engineering design principles, and leveraging Additive Manufacturing technology to address a broad spectrum of industrial, manufacturing, and humanitarian challenges.

A functional prototype of the top 30 designs (as chosen by a panel of judges) will be printed to the submitted design specifications and those students will be invited to present their designs and business case to panel of judges at the ASME 2014 International Mechanical Engineering Congress & Exposition (IMECE) in Montreal, Canada.


  • Website
  • Organizers: American Society of Mechanical Engineers (ASME)
  • Registration: November 18, 2013 – May 1, 2014 12 AM Eastern or GMT-5
  • Last day to submit project: May 1, 2014 (12:00AM) or GMT-5
  • Semifinalists announced: by August 31, 2014
  • Final round: IMECE November 2014

Toradex Embedded Design Challenge

Posted in Design Competitions/Festivals

Swiss technology company Toradex specializes in designing and developing modules based on ARM and x86 architectures. As part of their involvement with the community they have been running a long-term embedded design competition for students and enthusiasts. The buzz on IoT has been around for a few years now and 2014 may just be the year of inflection point. It is now as good a time as any to get started on IoT applications.

Beyond IoT, Toradex modules can enable a variety of embedded applications. Perhaps you have an application or idea in mind and can't wait to bring it to realization. This is your chance. Enter the competition. Make your project proposal. Start building and winning. Accepted applicants will receive a Toradex Design Challenge Kit consisting of a NVIDIA Tegra based Colibri module and an Iris carrier board.


The Captainship: First-Gen Entrepreneurs

Posted in Recommended Reading

Book Review

Editor: Anya Gupta
Illustrator: Anitha Balachandran
Publisher: Bloomsbury, 2013

When we think of a book written by entrepreneurs, we think of a book serious in nature. It might be a book on management giving readers tips and tricks to making it big in a world of ruthless competition. It might be a book detailing various challenges that these entrepreneurs faced. If they failed, it would be a learning experience from which the readers can learn too. It they succeeded, it would be a revelation in right decision making, though that comes with the benefit of hindsight.

The Captainship is however none of the above. It is a book for light reading, something perfectly suited to relax you at the end of a long day. Don't mistake it for entertainment. It is thought provoking and funny at the same time. It shows us the human side of entrepreneurship. It talks about many things to which present day entrepreneurs can relate to. In its own way, it is inspirational without being preachy.